Inside The Headset - Podcast - Peter Cancro - Jersey Mike's - WP

Inside The Headset: Peter Cancro CEO Of Jersey Mikes [PODCAST]

This week on Inside the Headset, we are featuring Jersey Mike’s Subs co-founder and CEO, Peter Cancro. Cancro discusses how his youth football coach helped him buy his first sub shop, the similarities between football and business, as well as the importance of giving back and impacting others.

In 1971, Peter Cancro was a high school student in Point Pleasant, New Jersey. He began working at Mike’s Subs at the age of 14.  When Peter was a senior in high school, he overheard the owner of Mike’s Subs discussing selling the business. As an ambitious 17-year-old kid, Peter approached his football coach, who was also a banker, and asked if he could help him buy the shop. His football coach, Rod Smith came through for Peter and backed his loan. At the tender age of 17 – before he was legally able to slice a sub – Peter Cancro became the owner and proprietor of Mike’s Subs.

Shortly after buying Mike’s, he opened more local outlets and expanded upon the phenomenon of Mike’s Subs. In the mid-eighties, Peter began to realize people would come in at the end of ‘summering’ in Jersey and get several giant subs wrapped for travel, to carry back to their homes across the country. This got Peter thinking, and he started researching the possibilities of franchising. In 1987, 29-year-old Peter began franchising, however, he changed the name from Mike’s Subs to Jersey Mike’s Subs capturing the authenticity of where the sub sandwich was born.

Today, in his 45th year owning the business, Cancro oversees more than 2,000 locations. Despite the title, Peter still jumps behind the counter to demonstrate his passion for the product and the customer.

  • [1:43] Start of interview
  • [2:27] Advantages of working at a young age
  • [3:08] Buying Mike’s Submarines
  • [5:55] Franchising Jersey Mike’s
  • [7:35] Getting through tough seasons
  • [11:02] Recruiting employees
  • [14:04] Jersey Mike’s unique training program
  • [17:13] Similarities between football and business
  • [19:46] The importance of employee input
  • [22:30] Jersey Mike’s Day of Giving
  • [27:55] Advice to first-year head coaches

You can follow Jersey Mike’s on Twitter.

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Have any questions, comments, or ideas for the show? Send us an email at podcast@afca.com

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Comments 3

  1. I love Jersey Mike’s my only issue is that travel so far to get a sub above. I live in Queens NY and have to travel to long Island or when leaving work in Newark divert my path home to go to Bayonne NJ.
    I tell everyone that once you have a Jersey Mike’s you will never go to subway or blimps again.

  2. As a 21 yr old upon moving to Brielle NJ from No. Jersey in 1971, I bought my first Mikes Sub on Arnold Ave. I believe the young fellow serving me was Peter Cancro, I have been eating Jersey Mikes Subs since. I have since moved to West Windsor VT. and have to travel to Keene NH, the nearest Jersey Mikes which is about a 50min drive. I live approximatley 25 mins. from West Lebanon NH, just 5 miles south of Dartmouth College. There on 12A in W. Lebanon is a recently vacant DeAngelos Sandwich shop which would make the perfect location for a Jersey Mikes store front. 12A is a busy 4 lane highway with many shoping mini malls, all just 5miles south of Dartmouth College, a perfect location in the Upper Valley of West Lebanon NH.

  3. Jersey mikes vinegar and oil should be put on the lettuce before the tomatoes so it doesn’t splash all over the counter, besides wasting the dressing. I’ve been suggesting this for 12 years to different locations.

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